Branding & Labeling Yeast Fermenting since 1991


Juan Alcorta Collection

Special mention at the German Design Awards 2019

The initial "A" of Alcorta becomes the leading character in the labelling.

The collection is comprised of a series of adjectives that begin with this capital letter.

Several qualifiers full of expressiveness that describe the personality of the wine and its founder, Juan Alcorta. 

▪ Atrevido (Bold)
▪ Apasionado (Passionate)
▪ Ágil (Agile)
▪ Abierto (Open)
▪ Avanzado (Advanced)
▪ Audaz (Daring)

At Pablo Guerrero Studio, we work developing projects in Graphic Design, Branding, Naming, Wine labelling, Packaging and Visual Identity.
We act as the yeast that ferments those ingredients already present in a brand, to transform and elevate it.
Resulting in a new brand expression: one that is even more attractive, unique and nuanced.

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Financiado por la Unión Europea - NextGenerationEU